Bïrch is a marketing tool built for ad automation (meta/google/tiktok). Rule-based automation + AI for Meta, Google, TikTok and Snap ads, scale winners and kill losers while you sleep.
We ran it through our standard two-week test: real accounts, real work, no demo shortcuts. It earned 8.9/10, a place among the leaders in our marketing ranking.
Bottom line up front: Formerly Revealbot, the ad automation the pros quietly use. Our test rules caught overspending campaigns at 2am that we'd have found at 9. That verdict is backed by a 4.6-star average across 640 user reviews. Below is the full breakdown, including the parts the marketing page skips.
Features scored 92/100. Here's how each core capability held up in real use, one line per feature:
Full feature set at a glance:
Pricing is from $49/mo. Crucially, 14-day free trial, so you can validate everything in this review on your own work before spending a rupee.
On value for money we scored it 88/100, solidly above average for the category.
Media buyers and brands spending $5k+/mo on ads who are tired of babysitting campaigns manually.
Skip it if: needs meaningful ad spend to pay off, or rule logic takes learning. In those cases, Vista Social is usually the better fit.
| Bïrch | Vista Social | WhatConverts | |
|---|---|---|---|
| Our score | 8.9 | 9.2 | 9.2 |
| Best for | Ad automation (Meta/Google/TikTok) | Social media scheduling | Lead & call tracking attribution |
| Pricing | From $49/mo | Free plan · paid from $39/mo | From $30/mo |
| Free to start | 14-day free trial | Free plan available | 14-day free trial |
| Review | This page | Read → | Read → |
Bïrch doesn't have a permanent free plan, but you can start with a 14-day free trial. Paid pricing: From $49/mo.
Bïrch is best for ad automation (meta/google/tiktok). Rule-based automation + AI for Meta, Google, TikTok and Snap ads, scale winners and kill losers while you sleep.
Bïrch pricing: From $49/mo. 14-day free trial to start, so you can validate the value on real work before paying.
In our hands-on testing, Bïrch scored 8.9/10. Formerly Revealbot, the ad automation the pros quietly use. Our test rules caught overspending campaigns at 2am that we'd have found at 9.
The strongest Bïrch alternative we've tested is Vista Social (9.2/10), best for social media scheduling. See our full ranked list of Bïrch alternatives.
Skip Bïrch if the following matter to you: needs meaningful ad spend to pay off; rule logic takes learning. In that case, start with Vista Social instead.
After two weeks of hands-on use, Bïrch earns a 8.9/10. Formerly Revealbot, the ad automation the pros quietly use. Our test rules caught overspending campaigns at 2am that we'd have found at 9. If ad automation (meta/google/tiktok) is your priority, this is the pick, and because 14-day free trial, the smartest move is simply to test it on your own work this week.
Set it up on real work today. If it doesn't earn its place in a week, cancel and keep what you learned.
How this review was made: We signed up for Bïrch with our own account, used it on real marketing work for 14+ days, and scored it against every rival in the category on identical tasks. Affiliate commissions never change a score. Full methodology →